The End of Fast Fashion in India Has a Name — EKVAAR
New Delhi [India], March 17: India’s First All-Time Fashion House India’s apparel market has been heavily shaped by the fast-fashion cycle. This volume-over-value model contributes significantly to textile waste, with India generating approximately 7.8 million tonnes of textile waste annually. EKVAAR launches today with a definitive counter-movement: great clothes do not have an expiry date. EKVAAR has officially […]
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