In the fast-evolving world of e-commerce, where technological innovation is the driving force behind success, Praseed S. Dev stands out as a tech genius and visionary entrepreneur. He is one of the founders of Grozeo (UK-based firm), an innovative digital platform revolutionising the retail industry. In this article, we will delve into Praseed’s remarkable journey, technical expertise, and the groundbreaking Grozeo platform changing how retailers do business.
A Journey of Entrepreneurship and Innovation
Praseed S. Dev’s journey into technology and entrepreneurship is a testament to his passion for innovation. Hailing from a business family, he brought valuable hands-on experience managing and setting up various business ventures. His decision-making abilities, grounded in keen business acumen, allowed him to successfully implement initiatives to contribute to his family’s business growth.
Before venturing into the world of information technology, Praseed worked for multinational corporations such as Macmillan and SDB. However, at the turn of the century, he recognised the need to leverage technology to optimise his family’s internal supply chain. This realisation led him to found a software company focused on the travel, transportation, and logistics (TTL) industries. The result was Carego, a product that streamlined operations for businesses involved in transportation management.
Carego’s success spanned over a decade, with businesses continuing to rely on its capabilities. In 2018, Praseed sold Carego to another company, closing his first IT venture. Soon after, he launched his second IT company, focusing on retail. His brainchild, Retaline, was designed to empower small businesses to leap into e-commerce without the need for extensive technical knowledge. Praseed currently serves as the director of Velosit Info Labs and Grozeo, the companies behind the software application Retaline for large-scale retail.
Mastering the Supply Chain
Praseed’s vast experience and knowledge extend to the intricacies of haulage workflow and supply chain management. He has helped numerous clients devise Detailed Project Reports (DPRs) to improve their supply chain and stock management. His expertise spans various transport models, including FTL (full truck loads), LTL (less than truck loads), 3PL (third-party logistics), and loose cargo, among others. Praseed’s proficiency in managing Carrier Transmit Time (CTT) and load management through AI solutions has been pivotal in efficient transportation.
One of Praseed’s notable contributions to the logistics industry is the creation of a hyper-local logistics service. This service, powered by GPS solutions like QuGeo, enables customers to book shipments, select suitable vehicles based on distance, determine fees, and optimise routes to avoid traffic congestion. QuGeo’s capabilities extend to managing priority loading and route optimization, ensuring efficient and timely deliveries.
Grozeo: Revolutionising Retail
Grozeo, founded by Praseed S. Dev and his team, is at the forefront of technological innovation in the retail sector. This advanced solution offers a zero-cost, zero-coding, inter-merchant physical marketplace that is easy to set up within minutes. Grozeo’s digital platform is not only customizable with tech solutions for pick and pack but also provides managed services for last-mile delivery and communication with various stakeholders, including customers, order pickers, and delivery personnel.
One of Grozeo’s standout features is its predictive algorithms, which help customers find nearby stores efficiently.
This collaborative approach among stores enhances the shopping experience, ensuring customers receive the best possible service. Grozeo’s commitment to bridging the gap between offline and online retail is transforming the industry landscape.
A Visionary and Philanthropist
Beyond his entrepreneurial endeavours, Praseed S. Dev is a respected IT consultant for business groups, corporate houses, and government organisations. He is constantly engaged in new technology projects and strives to be a driving force in creating and developing software products. Praseed’s involvement in various trade bodies, such as the Indo-German Chamber of Commerce and the Trivandrum Chamber of Commerce and Industry, demonstrates his commitment to fostering economic growth and collaboration.
Praseed is not just a tech genius but also a benefactor, working with numerous
NGOs and government welfare boards.
His dedication to cultural programs, workshops for entrepreneurs, and seminars for new businesses reflects his passion for uplifting the community.
Praseed S. Dev’s journey from a family business background to becoming a tech innovator and entrepreneur is inspiring. His relentless pursuit of excellence, combined with his technical expertise, has led to the creation of Grozeo—a platform poised to redefine the retail industry. Grozeo’s zero-cost, zero-coding solution, backed by Praseed’s visionary leadership, bridges the gap between traditional brick-and-mortar stores and the digital realm. As Grozeo continues to expand its footprint across India, it is clear that Praseed’s legacy as a tech genius and philanthropist is set to endure and thrive.
