‘At Pūrvīṇa, Tradition is redefined into something pure and natural’
New Delhi: Pūrvīṇa, meaning traditional, surmounts Kerala’s heritage in its fresh farm products. The brand with its motto of value addition to the state’s farm produce. The journey began in Malappuram, Kerala at the hands of the mother-daughter duo of Jaya and Parvathy Avanoor. It was Jaya’s vehemency to produce organically daily-use products like turmeric, […]
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