In a nation where management education is changing and growing quickly, the demand for pragmatic, India-based case studies has reached a peak. Cases in Management: Theory and Practice addresses this need with a thorough, bilingual, and research-filled source for educators, students, and corporate trainers. This groundbreaking book has ten case studies derived from actual companies in Ahmedabad, Gujarat, that have been researched thoroughly. In addition, it has a theoretical guide to becoming an expert at creating and teaching cases, which makes it an important resource for every classroom where case studies are used in business schools across India.
A Multifaceted Resource for the Modern Educator
What sets this book apart is its thoughtful structure and depth of content, built around four distinct features:
- Theoretical Framework for Case Studies:
It starts with a section on the principles of case study pedagogy, including the importance of the case method in Indian management education, the basic practical details for effectively using cases in the classroom and developing original case studies, and an easy-to-follow step-by-step checklist for writing a case study. It is a resource for the case writer/teacher aspiring to write a case study. - Ten Real-Life Case Studies Across Domains:
Based on primary research interviews with entrepreneurs/ managers from various sectors, the book discusses cases in strategy, marketing, accounting, service management, international business, and entrepreneurship, that are all derived from the Indian business environment and highlight its unique challenges and innovations. - Comprehensive Teaching Notes:
Educators can now be assured when including these cases in their course plans because of detailed teaching notes that offer not only a synopsis outline and discussion questions, but also a learning objective, suggested reading lists, positioning strategies, and plans on how to use it in the classroom. All of these detailed teaching notes will be at no additional cost to academic institutions. - India’s First Bilingual Case-Study Book:
Cases in Management marks a true milestone in inclusive management education, as it is the first case-study book to be bilingual in India, featuring translations into Hindi for each of the ten case studies – expanding the reaches of learners and fostering vernacular comprehension of management concepts.
About the Authors – Dr Deepal Joshi & Dr. Gurmeetsingh Sikh
Dr. Deepal Joshi is currently the Director of Som-Lalit Institute of Business Administration, Gujarat University, Ahmedabad. She was a gold medalist at both UG & PG levels. She has over 25 years of experience in teaching and research in management education. She is actively working on consumer behaviour and e-commerce topics. She has also contributed to experimental academic innovations such as organizing the 1st ever FDP Reunion at IIM Ahmedabad. Dr. Joshi has done extensive research in her area of expertise and published in ABDC and Scopus-ranked journals and in book chapters with international publishers such as Palgrave Macmillan.
Dr. Gurmeetsingh Sikh is a doctoral guide and Associate Professor in the Faculty of Management of GLS University. With more than 30 years of research and teaching experience, Dr. Sikh is a very experienced teacher, having an MBA, LL.B. and many international academic immersions, and has presented at prestigious institutions like Cambridge University, IIM Ahmedabad and the University of Hong Kong. In addition, he has published 35 research papers in high-impact research journals.
A Must-Have for Management Classrooms Across India
If you are a management instructor looking for fresh classroom material, a student wishing to learn in a real-world fashion, or a researcher interested in the pedagogy of the case method, Cases in Management: Theory and Practice provides a uniquely Indian and richly academic perspective on the discipline.
Cases in Management: Theory and Practice is now available for purchase. Step into the future of management education with a book that speaks your language both literally and academically.
