Chennai (Tamil Nadu) [India], July 24: India is the largest democracy in the world with a vibrant market in Healthcare. According to the World GDP Ranking 2023 list, India is the 5th largest economy in the world, with a GDP of US$ 3.75 trillion. According to a NITI Aayog report, the hospital industry in India is expected to reach $132 Billion by 2023 and shows no sign of slowing down in the far future, growing at a CAGR of 16-17%. With an expanding middle-class section, there are expectations of further higher investments in the private healthcare sector in the near future.
Challenges faced by Small, Medium Hospitals and Clinics:
Despite the growth, the hospitals face many barriers, such as technological challenges, availability of the latest modern medical equipment, financing issues, management issues, staffing concerns, cybersecurity, optimising workflows, price transparency, patient experience, telehealth etc.
Mostly nursing homes, small hospitals and clinics in tier 2 and 3 cities face a distinct disadvantage in the market when procuring hospital equipment or services. The Small and medium-sized hospital owners from tier II and III cities could not afford to have qualified purchase managers, and the medical equipment companies also do not have an adequate sales force to meet all these hospital owners. They neither had the choice nor the price advantage enjoyed by the biggies in the tier-1 cities. Thus, Medicall was born, bridging the gap between the doctors, hospital owners and key purchase decision makers with the medical equipment manufacturers by bringing them under one roof.
Medicall Exhibition: India’s Largest and No.1 Medical Equipment Exhibition in India
Medicall, India’s largest B2B & No.1 Medical Equipment Trade Show, is organized by Medexpert Business Consultants Pvt Ltd. Medicall focuses on all the needs of a hospital, from medical disposables such as surgical cotton to the latest imaging equipment and surgical tools etc. Medicall serves as an effective and efficient marketing platform wherein the equipment companies showcase their products and services to Hospital owners and decision-makers.
Since MEDICALL is being organized by people who have been in the Healthcare field for many years, the content and the quality of the visitors are expected to be better than any other previously held medical device exhibitions in India.
Medicall also has dedicated pavilions for Laboratory Equipment, making it one of the best-attended medical laboratory equipment exhibitions in India. Other pavilions include Innovation Pavilions, Country pavilions, Start-up pavilions, IT pavilions etc.
Medicall organizes Interactive Brainstorm, the showstoppers of Medicall. At Medicall, medicine meets management, providing intellectually stimulating Seminars, Workshops, and Unconference and Ask all – open discussion sessions for the Medical Fraternity to acquire and disseminate knowledge on the business aspects of running Hospitals. Much care is put into this section to ensure they are not didactic and uni-directional but highly interactive and responsive. The Interactive Healthcare Intelligentsia at Brainstorm Medicall dishes out nuggets of wisdom in a nutshell.
Medicall’s most talked about show is the Made-In-India Healthcare Innovation Awards, felicitated to recognize, display and encourage innovations in the field of healthcare. More than 160 solicitations from around the country indicate its reputation and significance. Every year Medicall adds a new category replacing an existing one providing for variety and diversity in innovations.
Also, Medicall Introduces Medicall Academy with the objective of nurturing Talent and skill development through Simulation based workshops, inducing hands–on experience with new skills and technologies used in the Healthcare industry.
Since 2006, Medicall shows have been held in Chennai, Mumbai, Delhi, Ahmedabad, Kolkata, Hyderabad and Colombo.
With such comprehensive business events, Medicall provides a platform for manufacturers of medical devices to network and build valuable relationships for their business, while the doctors, hospital owners and other healthcare attendees will have an opportunity to explore the latest advancements in the medical and healthcare products and services Empowering the Future of Healthcare in India.
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